Data-Driven Localization

Webcertain is now part of TransPerfect Digital.

If you are going to invest time and money in international markets, you want it to pay off.

We will dive into some of the essential considerations when developing a digital localization strategy including:

• How to really understand opportunity in different markets
• When to translate, adapt or create content
• How to stand out from the crowd and connect with your audience

This session will help guide your planning and strategy decisions, and give you clear steps for driving online growth internationally.